Blog by B. Elise

Small business owners often juggle multiple ventures, but spreading yourself too thin can frustrate clients and damage your reputation. Learn why focus, strategy, and commitment matter more than chasing every opportunity.

Notaries often ask whether to use a paper journal or invest in an electronic journal (ejournal). Discover when a paper journal makes sense for occasional notary work and when an ejournal is worth the cost for consistent notaries.

Discover why your email signature is more than just a sign-off. Learn what to include, design ideas, and the best tools to create a professional email signature that builds trust and strengthens your brand.

Learn how to design and use business cards, flyers, postcards, and brochures effectively. Discover what to include on each, how to avoid common mistakes, and tips for creating professional marketing materials that attract the right clients.

Learn why a domain-based email builds credibility, trust, and professionalism for your business—and why personal emails can cost you clients.

Learn the difference between a Notary Public and a Signing Agent. One is a legal commission, the other a service provided for real estate closings.

Learn why identifying your target audience, focusing on local markets, and separating personal from business are the keys to building credibility, customer respect, and long-term growth for your business.

Discover why ink colors are specified in legal and financial transactions. Learn when to use blue ink vs. black ink, how it prevents fraud, and what notaries and signers should know.

Learn the difference between signature by mark and signature by proxy in Florida. Discover legal requirements, witness rules, and notary best practices for signers with disabilities.

Learn the pros & cons of cash, cards, and checks. Compare Square, PayPal, Stripe & more. Discover the best payment methods to get paid faster.